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CheapToday Survey: Walmart, Best Buy and Target Delivered Best Black Friday Deals

Wireless News December 8, 2009

Wireless News 12-08-2009 CheapToday Survey: Walmart, Best Buy and Target Delivered Best Black Friday Deals Type: News go to website best black friday deals

CheapToday, Inc., an online shopping network specializing in publishing quality deals from high profile brands, announced the latest results from its ‘Just Wondering’ survey of buying trends and attitudes of Power Moms.

CheapToday said that it regularly surveys its Power Mom subscribers to monitor their buying behavior, attitudes and trends. When asked, “Which one store lived up to the hype of Black Friday and delivered the Best Black Friday deals?” 250 Power Moms responded.

According to the survey, 33 percent of the respondents felt that Walmart delivered the best deals on Black Friday, with many respondents adding that the environment within the Walmart stores was very helpful and pleasant. 18 percent of respondents felt that Best Buy provided the best deals and many cited Best Buy’s “Door Busters” and their having many on sale items in stock as their primary reason in selecting Best Buy. 13 percent of respondents felt that Target offered the best Black Friday deals.

Rounding out the retailers within the top 10 identified as delivering the best deals on Black Friday were:

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Kohl’s

Gap/Old Navy

JC Penney

Sears

Banana Republic

Home Depot

“Power Moms are very discerning consumers in this economy and it’s clear that some stores did better than others this year in ‘wowing’ this important market segment,” said Chris Hill, President & CEO of CheapToday, Inc.

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